When I started working with Mount Vernon Family Dentistry, over a year ago, there was no company web site. While the practice featured high-tech tools such as the CEREC (by Sirona), DIAGNOdent, and Soft Tissue Laser, a web site had never come to fruition.
Since then, the office has gone through major changes. Dr. Pospisil is constantly trying to create a better experience for his patients. He invested in a complete remodel of the office space, new dental equipment, new software and new computer systems. With all the new technology and newly designed space, the business was ready to welcome more patients.
It was finally time for a web site.
I wanted a new look for Mount Vernon Family Dentistry, on paper and online. A new logo was created. Dale J. Merrill of Liberty Iron Works, took a simple logo and made it awesome, with out-door iron signs (See the new signs on our Facebook page).
Working closely with Dr. Pospisil and the office manager, I came up with a few web site ideas. We settled on a look and feel, and a web site took shape.
Now the site has been live and fully functional for over 6 months, I’m proud to announce the mvfdonline.com web site is doing pretty well, as far as Google is concerned.
As of 2010/07/18 12:00 PM CST:
- Keywords: Eastern Iowa Dentist – Results: Position 1 of over 153,000
- Keywords: South Eastern Iowa Dentist – Results: Position 1 of over 344,000
- Keywords: South Iowa Dentist – Results: Position 2 of over 825,000
- Keywords: Iowa-Dentist – Results: Position 92 of over 15,800,000
I was also pleased to see extremely high positioning of the mvfdonline.com web site under searches for keywords: Iowa Dentist, Mount Vernon Iowa Dentist, Anamosa Iowa Dentist, Cedar Rapids Iowa Dentist, Clarence Iowa Dentist, Coralville Iowa Dentist, Ely Iowa Dentist, Hiawatha Iowa Dentist, Iowa City Iowa Dentist, Lisbon Iowa Dentist, Marion Iowa Dentist, Martelle Iowa Dentist, Mechanicsville Iowa Dentist, Mount Vernon Iowa Dentist, North Liberty Iowa Dentist, Solon Iowa Dentist, Springville Iowa Dentist, Stanwood Iowa Dentist, Sutliff Iowa Dentist and Tipton Iowa Dentist.
Many of these keyword combination, returned results in the top 2%, top 3% and top 5% which is huge, because most of these combination are surrounding communities Dr. Pospisil needs new patients from.
Obtaining these types of search results is exactly what Sapphire Search can do for your site.
Final Thoughts: SEO is complicated and confusing. There is no easy fix. All SEO strategy should be a long-term effort. Nothing trumps quality web site content. Buying links is a scam, and if it happens to result in a high page ranking, it will only last a short period of time. (Don’t believe me? Will you believe Google! Read the “Quality Links to your Site” on the Google Webmaster Central Blog.
